{"id":75,"date":"2024-06-28T07:18:45","date_gmt":"2024-06-28T07:18:45","guid":{"rendered":"https:\/\/beresponsible.be\/home\/"},"modified":"2024-07-30T13:34:33","modified_gmt":"2024-07-30T13:34:33","slug":"home","status":"publish","type":"page","link":"https:\/\/beresponsible.be\/fr\/","title":{"rendered":"Be responsible"},"content":{"rendered":"

[vc_section content_placement=\u00a0\u00bbmiddle\u00a0\u00bb el_class=\u00a0\u00bbhero\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1721293976430{background-image: url(https:\/\/beresponsible.be\/wp-content\/uploads\/2024\/06\/BeResponsible.jpg?id=31) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb el_class=\u00a0\u00bbcontainer\u00a0\u00bb][vc_column][vc_single_image image=\u00a0\u00bb34″ img_size=\u00a0\u00bbfull\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1721294388011{margin-top: 100px !important;margin-bottom: 135px !important;}\u00a0\u00bb][\/vc_column][\/vc_row][\/vc_section][vc_section css=\u00a0\u00bb.vc_custom_1719578696717{margin-top: 35px !important;}\u00a0\u00bb][vc_row el_class=\u00a0\u00bbcontainer\u00a0\u00bb][vc_column][vc_column_text css=\u00a0\u00bb\u00a0\u00bb]<\/p>\n

La culture de la bi\u00e8re en Belgique<\/h1>\n

Quand convivialit\u00e9 rime avec responsabilit\u00e9<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=\u00a0\u00bbyes\u00a0\u00bb content_placement=\u00a0\u00bbmiddle\u00a0\u00bb el_class=\u00a0\u00bbcontainer\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1719578717284{margin-top: 20px !important;}\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/2″][vc_column_text css=\u00a0\u00bb.vc_custom_1722329340563{margin-bottom: 0px !important;padding-top: 75px !important;padding-bottom: 75px !important;}\u00a0\u00bb]<\/p>\n

La bi\u00e8re belge rassemble les gens. Depuis le Moyen-\u00c2ge, la bi\u00e8re est le symbole de la coh\u00e9sion et de la convivialit\u00e9. G\u00e9n\u00e9ration apr\u00e8s g\u00e9n\u00e9ration, les brasseurs ont affin\u00e9 leurs recettes, donnant ainsi lieu \u00e0 une incroyable diversit\u00e9 qui caract\u00e9rise la culture de la bi\u00e8re en Belgique. Aujourd\u2019hui, notre pays compte plus de 400 brasseries et plus de 1 600 marques de bi\u00e8re diff\u00e9rentes.<\/p>\n

M\u00eame si la perception de la bi\u00e8re a profond\u00e9ment chang\u00e9 au fil des ans, son caract\u00e8re f\u00e9d\u00e9rateur demeure. La culture de la bi\u00e8re en Belgique est historiquement ancr\u00e9e dans notre soci\u00e9t\u00e9 et a \u00e9t\u00e9 officiellement reconnue comme patrimoine culturel immat\u00e9riel par l\u2019UNESCO en 2016.<\/p>\n

Les brasseurs belges sont conscients des responsabilit\u00e9s soci\u00e9tales qu\u2019entra\u00eene la commercialisation de leurs produits. L\u2019attention port\u00e9e \u00e0 la consommation irresponsable d\u2019alcool, en particulier chez les jeunes, s\u2019intensifie, \u00e0 juste titre. Depuis des ann\u00e9es, les brasseurs plaident en faveur d\u2019une consommation responsable et mod\u00e9r\u00e9e de leurs produits. Car cet aspect fait aussi partie de notre culture de la bi\u00e8re.<\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=\u00a0\u00bb1\/2″ css=\u00a0\u00bb.vc_custom_1721294111008{background-image: url(https:\/\/beresponsible.be\/wp-content\/uploads\/2024\/07\/BeBeer_Belgische_biercultuur.jpg?id=147) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb300px\u00a0\u00bb][\/vc_column][\/vc_row][\/vc_section][vc_section css=\u00a0\u00bb.vc_custom_1719565822068{margin-top: 50px !important;padding-bottom: 50px !important;background-color: #96e2ff !important;}\u00a0\u00bb][vc_row el_class=\u00a0\u00bbcontainer\u00a0\u00bb][vc_column][vc_column_text css=\u00a0\u00bb\u00a0\u00bb]<\/p>\n

L’abus d’alcool<\/h1>\n

nuit \u00e0 la sant\u00e9<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=\u00a0\u00bbyes\u00a0\u00bb content_placement=\u00a0\u00bbmiddle\u00a0\u00bb el_class=\u00a0\u00bbcontainer\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/2″ css=\u00a0\u00bb.vc_custom_1719565424838{background-image: url(https:\/\/beresponsible.be\/wp-content\/uploads\/2024\/06\/alcoholmisbruik.jpg?id=48) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb300px\u00a0\u00bb][\/vc_column][vc_column width=\u00a0\u00bb1\/2″][vc_column_text css=\u00a0\u00bb.vc_custom_1722329483077{margin-bottom: 0px !important;padding-top: 75px !important;padding-bottom: 75px !important;}\u00a0\u00bb]<\/p>\n

L\u2019abus d\u2019alcool est nocif pour la sant\u00e9 et pour notre soci\u00e9t\u00e9, c\u2019est ind\u00e9niable.<\/p>\n

Les brasseurs belges veulent s\u2019attaquer \u00e0 ce probl\u00e8me, car l\u2019abus d\u2019alcool va \u00e0 l\u2019encontre de tout ce que la bi\u00e8re belge repr\u00e9sente : la qualit\u00e9, la passion et le savoir-faire. Les diff\u00e9rentes initiatives que le secteur a lanc\u00e9es en collaboration avec d\u2019autres organisations et partenaires au fil des ans en sont la preuve. Prenons l\u2019exemple de BOB, des campagnes de sensibilisation telles que \u00ab 16 ans d\u00e9j\u00e0 ? Fais-nous voir \u00e7a ! \u00bb et du cadre d\u2019autor\u00e9gulation en mati\u00e8re de publicit\u00e9 pour l\u2019alcool.<\/p>\n

R\u00e9cemment encore, le message \u00e9ducatif obligatoire \u00ab\u00a0Une bi\u00e8re brass\u00e9e avec savoir se d\u00e9guste avec sagesse\u00a0\u00bb a \u00e9t\u00e9 remplac\u00e9 par \u00ab\u00a0L\u2019abus d\u2019alcool nuit \u00e0 la sant\u00e9\u00a0\u00bb. Un message clair, percutant et efficace pour mieux informer les consommateurs sur les risques de l\u2019abus d\u2019alcool.<\/p>\n

[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row el_class=\u00a0\u00bbcontainer\u00a0\u00bb][vc_column][vc_column_text css=\u00a0\u00bb\u00a0\u00bb]<\/p>\n

Responsabilit\u00e9<\/h1>\n

active<\/h2>\n

[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=\u00a0\u00bbcontainer\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/6″][\/vc_column][vc_column width=\u00a0\u00bb2\/3″][vc_column_text css=\u00a0\u00bb\u00a0\u00bb]<\/p>\n

Le secteur veut continuer \u00e0 assumer activement ses responsabilit\u00e9s. C’est pourquoi les brasseurs belges lancent une nouvelle plateforme pour appeler \u00e0 une consommation responsable : BE RESPONSIBLE.
\nD\u00e9guster plut\u00f4t que consommer. Il doit \u00eatre possible de continuer \u00e0 appr\u00e9cier une bi\u00e8re fra\u00eeche ou une d\u00e9licieuse bi\u00e8re de d\u00e9gustation, mais la consommation excessive nuit \u00e0 la sant\u00e9 et nous devons y rem\u00e9dier ensemble.<\/p>\n

[\/vc_column_text][\/vc_column][vc_column width=\u00a0\u00bb1\/6″][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_section content_placement=\u00a0\u00bbmiddle\u00a0\u00bb el_class=\u00a0\u00bbhero\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1721293976430{background-image: url(https:\/\/beresponsible.be\/wp-content\/uploads\/2024\/06\/BeResponsible.jpg?id=31) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}\u00a0\u00bb][vc_row content_placement=\u00a0\u00bbmiddle\u00a0\u00bb el_class=\u00a0\u00bbcontainer\u00a0\u00bb][vc_column][vc_single_image image=\u00a0\u00bb34″ img_size=\u00a0\u00bbfull\u00a0\u00bb alignment=\u00a0\u00bbcenter\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1721294388011{margin-top: 100px !important;margin-bottom: 135px !important;}\u00a0\u00bb][\/vc_column][\/vc_row][\/vc_section][vc_section css=\u00a0\u00bb.vc_custom_1719578696717{margin-top: 35px !important;}\u00a0\u00bb][vc_row el_class=\u00a0\u00bbcontainer\u00a0\u00bb][vc_column][vc_column_text css=\u00a0\u00bb\u00a0\u00bb] La culture de la bi\u00e8re en Belgique Quand convivialit\u00e9 rime avec responsabilit\u00e9 [\/vc_column_text][\/vc_column][\/vc_row][vc_row equal_height=\u00a0\u00bbyes\u00a0\u00bb content_placement=\u00a0\u00bbmiddle\u00a0\u00bb el_class=\u00a0\u00bbcontainer\u00a0\u00bb css=\u00a0\u00bb.vc_custom_1719578717284{margin-top: 20px !important;}\u00a0\u00bb][vc_column width=\u00a0\u00bb1\/2″][vc_column_text css=\u00a0\u00bb.vc_custom_1722329340563{margin-bottom: 0px !important;padding-top: 75px !important;padding-bottom: 75px !important;}\u00a0\u00bb] La […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-75","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"\nBe responsible | Be Responsible<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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